Why an automation has more than one wording

Four messages that send themselves come with their words written for you: When we have not spoken in a while, After an event, When my details change and Greetings at the holidays you pick. Each step has three wordings, shown under What it says.

• The hello after quiet days and the note after an event go to one person at a time. Each person gets one of the three, and their next hello in the series uses a different one, so nobody reads the same sentence twice in a row.
• The details-changed note and a holiday greeting go to everyone at once, so everybody gets the same wording that time, picked from the three.

A person who gets the same message twice is more likely to turn notifications off, and varied wording helps keep them listening.

The three you write yourself, the thank-you, the follow-up series and a message on a date, go out exactly as you wrote them.